Designing thoughtful digital products that scale

Hi, I’m Lorenzo, a Senior UX Designer at Cinch specialising in interaction design and design systems. I work closely with product and engineering teams to turn complex problems into clear, accessible experiences and help launch, optimise, and scale products with measurable impact.

Selected case studies

Recent examples of how I approach complex product problems.

Luxury Platform Launch

Launching a premium car buying experience within platform constraints and brand expectations.

See the project

Luxury Platform Launch

Launching a premium car buying experience within platform constraints and brand expectations.

See the project

Luxury Platform Launch

Launching a premium car buying experience within platform constraints and brand expectations.

See the project

Product Page Optimisation

Improving purchase intent through clearer hierarchy, stronger decision cues, and experimentation.

See the project

Product Page Optimisation

Improving purchase intent through clearer hierarchy, stronger decision cues, and experimentation.

See the project

Product Page Optimisation

Improving purchase intent through clearer hierarchy, stronger decision cues, and experimentation.

See the project

Design System Alignment

Restoring design and development alignment to improve consistency and delivery efficiency.

See the project

Design System Alignment

Restoring design and development alignment to improve consistency and delivery efficiency.

See the project

Design System Alignment

Restoring design and development alignment to improve consistency and delivery efficiency.

See the project

EV Experience Optimisation

Reducing EV buyer uncertainty through clearer information, contextual education, and structure.

See the project

EV Experience Optimisation

Reducing EV buyer uncertainty through clearer information, contextual education, and structure.

See the project

EV Experience Optimisation

Reducing EV buyer uncertainty through clearer information, contextual education, and structure.

See the project

Lorenzo Rodia

Open to new opportunities and always happy to chat.

hello@lorenzorodia.com

Lorenzo Rodia

Open to new opportunities and always happy to chat.

hello@lorenzorodia.com

Lorenzo Rodia

Open to new opportunities and always happy to chat.

hello@lorenzorodia.com